“Domino’s Pizza encouraged followers to tweet with #letsdolunch. This buzz was such a hit that the number of tweets reached 85,000, and Domino’s dropped the prices by more than half during the hours of 11:00 a.m. and 3:00 p.m. that day.
Do you remember Super bowl’s Oreos blackout ad that has been retweeted more than 14,800 times and reshared on Facebook 6,820 times by just adding @Oreo.”
I have quoted these examples to remind you that a small hashtag or a handle can change your social marketing results altogether. LinksAlpha now enables WordPress publishers to add these features to their Social Media Marketing campaigns, enabling them to get better RoI for their campaigns.
Add a Message
The latest version of Network Publisher Plugin now enables publishers to add a message to their posts on Facebook and LinkedIn.
This message is similar to the message you will add on Facebook while posting a post with a link. Adding a message helps in attracting and engaging customers and is also considered the SEO title for that update, which in turn will increase the ranking of your page/profile in Edgerank algorithm.
A report from Custom Content Council states that 90% of consumers find custom content useful and 78% believe that organizations providing custom content are interested in building good relationships with them. All in all, a lively fan page acts as an extension of your blog and business – a place where you can generate real community and further solidify your brand.
Below is an example of how a post will show up on Facebook Timeline with message added via Network Publisher:
Twitter Handle and HashTags
The latest version of Network Publisher Plugin now enables publishers to add Twitter Handles and Hash Tags.
The handle and hash tag goes with your tweet on your Twitter profile when you publish the post and let you know how many followers are engaging with you when they retweet on the same topic with same handle or hashtag.
Companies including Dell and American Express are leveraging hashtags to enable their customers to buy gift cards, tablets, Xboxes and many other things with use of just a hashtag.
You can also mention author, brand or company via adding @Twitter_name or #Tag in your web posts and let your followers know what you’re writing about.
Publish on App.net and LinkedIn groups
LinksAlpha now enables you to publish content to your LinkedIn groups and App.net account. If your target audience includes early adopters, supporters, entrepreneurial app developers or any premium class, then this can be a perfect social marketing platform for your campaign.
Here is how a post via LinksAlpha will show up on LinkedIn Group page:
New Plugin: Follow and Subscribe
LinksAlpha’s newly launched plugin for WordPress - Follow and Subscribe - enables users of your website to stay connected with the website on Facebook, Twitter, LinkedIn… This plugin enables you to show links to your profile on 11 different Social Networks. Below is a snapshot of how the plugin will look in the sidebar of your website.
We are eager to know, how was your experience with these new features, in below comment section.